PST
From entrepreneurs to enterprises, I help businesses design intuitive, impactful, and visually-compelling digital experiences.
nice to meet you! I'm Najla, but my friends call me Naj
Available for work
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Impactful
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journey
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Lead UX Instructor
Senior Digital Product Designer
Design lead for homepage, gifting and highlights. Working collaboratively with cross-functional partners to build 0 → 1 products in these channels.
UX Designer
Embedded within the design team at Apple (NDA).
Digital Designer II – Experience Design
Led visual design for global sales events across all channels – BestBuy.ca, emails and online ads. Influenced and assisted on the vision of these campaigns throughout all digital touchpoints.
Digital Product Designer
Worked on the onboarding and recipe scanning features (OCR).
Jakarta-raised
Vancouver-based
I'm a digital product designer who's able to translate complex ideas into engaging digital narratives, with a business degree from UBC. I'm obsessed over the details and passionate about storytelling through design while creating experiences that drive tangible business results.
Throughout my 7 years of professional experience, I’ve worked freelance, in-house, and at established public companies, developing a wide range of multi-disciplinary skills in diverse contexts. Outside of work, I'm an avid photographer, concert-goer and matcha-drinker.
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A classic from my Spotify Wrapped.
